The International WELL
Building Institute
My Role
Creative Direction & Design
Marketing, Education & Technology
Brand identity
Visual design
Web design & UX
Marketing
E-comms & social media
Educational resources
Product design
Event design
What is WELL?
The International WELL Building Institute is a mission-based startup that administers globally recognized certifications for healthier buildings, organizations and communities. WELL also provides education resources and credentials that empower people to integrate science-backed wellness into their careers, passions and everyday lives. The certification evaluates factors like air quality, water, light, movement, nourishment, thermal comfort, sound, materials, comfort, and mind — all of which research shows can affect well-being. WELL is backed by scientific research and aimed at workplaces, homes, schools, retail spaces, and other environments where people live and work.
WELL products are intended for:
Businesses and building owners who want to improve occupant health and satisfaction
Architects, developers, designers and sustainability professionals
Organizations integrating wellness into their environmental, social, and governance (ESG) reporting
BRAND IDENTITY
Investing for Health
Research shows that companies that invest in health strategies can benefit from enhanced performance and increased financial returns.
WELL Health-Safety
A roadmap for organizations to anticipate what’s around the corner and put the necessary plans and protocols in place for safety, resilience and response.
WELL Equity
The WELL Equity Rating empowers organizations to take action and drive accountability toward their diversity, equity, inclusion and accessibility goals.